Glutathione, An Amazing and Unusual Product!

It is no longer a big news that Glutathione is added to skin care products, food and health products. Most of you may have heard of it. However, is it really so amazing? What exactly is glutathione?

Glutathione (r-glutamyl cysteingl +glycine ,GSH) is a tripeptide which consists of glutamate, cysteine and glycine. It exists in almost every cell of the body.

Glutathione can help maintain a normal immune system. It has antioxidant properties and integrate detoxification. The sulfhydryl group on cysteine is the active group(G – SH) which is easy to combine with certain medications (such as paracetamol), toxins (such as free radicals, iodoacetate, mustard gas, lead, mercury, arsenic and other heavy metals.), etc, has the function of integration and detoxification, especially in clinical medicine and food. The following is the detailed breakdown for you:

Used in Clinical Medicine

The artificial glutathione drug has been developed , which is widely used in clinical, in addition to using its thiol toxins such as chelating heavy metals, fluoride, mustard gas poisoning, also used in hepatitis, hemolytic disease and keratitis, cataracts and retinal diseases, etc., as a treatment or adjuvant therapy drug. In recent years, western scientists, especially Japanese scholars, have found that glutathione has the ability to inhibit HIV.

New research also shows that GSH can correct the acetylcholine, cholinesterase imbalance, allergy effect, but also can prevent skin aging and pigmentation and reduce the formation of melanin to improve skin antioxidant capacity and make the skin luster. In addition, GSH in the treatment of corneal disease and improvement of the sexual function also has a very good effect.

Work with the Food

First, add it to the flour products, it has the function of the reduction. It not only shortened the time of making bread to one half or one third, but also greatly improved the working conditions and served as a strengthening function of food nutrition and other functions.

Second, add it to yogurt and baby food, which is equivalent to vitamin C and can act as a stabilizing agent.

Third, mix it with fish cake to prevent the color from deepening.

Four, added to meat products, cheese and other foods, it has the effect of enhancing flavor.

BIG SALE

Our company has an amazing product, Glutathione. Now our warehouse in Houston, USA. has 515 kilograms of glutathione. So as to improve the capital turnover rate. We will carry out the large-scale of the glutathione with the best price.

More information about our Glutathione
http://www.china-sinoway.com/products/l-glutathione-reduced-powder-gsh-70-18-8.html

Unauthorised e-cig products being sold on the US market

A significant number of e-cigarette products are being sold on the US market without authorisation, according to research by ECigIntelligence, an independent data analysis resource for the tobacco-alternatives industry.

E-cigarette retailers and other industry stakeholders could lose millions in revenue if the US Food and Drug Administration (FDA) chooses to enforce its regulation on unauthorised products on the market.

Tim Phillips, ECigIntelligence managing director said: “There appears to be some disconnect between product authorisation and product availability. Any new product that has undergone a degree of change since August 2016 should need a PMTA [pre-market tobacco authorisation] to be on the market and FDA records do not show this as happening.”

New e-cigarette products should not have entered the US market from August 2016 without official authorisation. (Subscribers to ECigIntelligence can read a report on authorisation pathways.)

But ECigIntelligence believes dozens of new hardware products have been launched in the space of one quarter alone, after looking at some of the most popular US online vaping retail sites.

While it is possible that some of these products have been rebranded or re-labelled, ECigIntelligence has been told by confidential sources that there are definitely unauthorised products on the market.

It now appears that the FDA may be planning inspections to crack down on products unapproved for sale – and although it is the responsibility of manufacturers and importers to ensure their devices comply with FDA regulations, it could be retailers that end up paying the price if available stock is suddenly severely curtailed.

Enforcement would mean a return to 2016 market inventory. This means all the advances and innovations that happened in the last two years would suddenly be unavailable for American vaping consumers.

Retailers will lose business if the products are suddenly no longer available. Public health may also suffer if the withdrawal of unauthorised devices means some vapers return to conventional cigarettes.

The FDA has not made any moves towards enforcement beyond sending out a few cease-and-desist warning letters. But a request for proposals to fulfil a new inspection contract suggests this could change at any point.

Phillips added: “It could be that manufacturers and importers are gambling on non-enforcement or even a rollback of the FDA regulations governing e-cigarettes. But such thinking could prove to be costly and undermines the significant work and investment a few companies have made in ensuring their products are legitimate and in line with regulations.”

ECigIntelligence suggests retailers, importers and manufacturers ensure all of their devices comply with FDA regulations.

CoreValue is a Gold Sponsor at Salesforce World Tour in Amsterdam

We are pleased to announce that CoreValue is participating in Salesforce World Tour Amsterdam on April 12, 2018.

As a registered Salesforce partner, we are joining the world’s leading enterprise cloud provider as part of its community of partners and customers creating a unique environment of innovation, inspiration and learning within every area of our lives.

Salesforce World Tour Amsterdam is a perfect opportunity to learn the latest in customer experience directly from recognized industry authorities; attend over 30 innovative expert-led sessions; and connect with other Salesforce professionals.

The event presents the best outlook on future enterprise software, including Artificial Intelligence, cloud, mobile technologies and IoT to transform businesses and help them better understand their customers.

If you are attending Salesforce World Tour Amsterdam, we would be delighted to spend some time with you to discuss how technology solutions like Lightning, Marketing Cloud, Salesforce Mobile, etc. can help you transform your customer engagements.

Feel free to stop by our booth in the Amsterdam RAI and speak with our experienced professionals. Moreover, you will have a chance to win a 10-hour FREE consultation package with our top Salesforce team members.

CoreValue Services is a US-based software and technology company that delivers cloud and mobile solutions for the Pharmatech, Healthcare, and Financial Sectors to help businesses achieve better agility.  

FitFormula Rebrands, Launches New Supplement Line

Herndon, VA, March 13, 2018. FitFormula Wellness, makers of the Cal-EZ Calcium + Vitamin D powdered calcium supplement, proudly announces a rebrand, moving from the standalone Cal-EZ offering to a full family of FitFormula Wellness supplement products. Like the original Cal-EZ offering, FitFormula’s supplements are simple, pure, gluten free, with no artificial anything. Even better—with quick absorption properties, they’re very effective.

 

The team at FitFormula Wellness is committed to customer experience, consumer education, and transparency. The newly launched FitFormula website focuses on helping consumers understand the role food, nutrition, supplements, fitness, and lifestyle play in helping build a foundation of good health, strong bodies, and strong minds.

 

FitFormula’s flagship product, FitFormula Calcium + Vitamin D, is a flavorless, tasteless powder that can be mixed with either a drink or food and comes in individual packets that contain all the calcium you need daily. A Blueberry-Flavored Calcium + Vitamin D will be added to the family of product offerings within the next six weeks, along with FitFormula’s newest product, the all-natural FitFormula Sleepzzz Formula, rolling off the manufacturing line concurrently.

 

Jay Bua, co-founder of FitFormula Wellness says, “Peter and I, and our team at FitFormula Wellness have exciting things on the horizon. We aim to use passion, innovative delivery methods, and a clear understanding of both what’s possible within the marketplace, as well as what our customers tell us they want and need to change everything about the status quo as it relates to the supplement industry.”

 

Jay Bua and son Peter Bua have a combined 40 plus years in the pharma, fitness, and healthcare industries. They are passionate about creating supplements that are not only easy to take, but which also feature quick and effective absorption, providing what the body needs, when it needs it. Their focus on customer satisfaction and complete wellness brings a much needed personalization to the supplement industry.

 

Peter Bua, the company’s resident health, nutrition, and wellness expert, adds, “Our customers come from all different backgrounds. They are women and men at midlife, focused on retaining bone and muscle mass and staying fit and healthy; they are moms, focused on ensuring their kids get the calcium they need to fuel their growing bones; and they are the lactose intolerant and vegan communities, who are smart enough to know that it’s not easy to get calcium from food alone. They all rely on FitFormula Wellness and our Calcium + Vitamin D product to ensure they get the daily dose of calcium and vitamin D that their bodies require.”

 

For more information, contact Shelly Kramer at shelly@v3b.com or by calling 816-665-7500.

Can blockchain help save lives? TrustedHealth announces the ICO Presale and introduces a real-life use case

Basic information:

On March 20th 2018, the TrustedHealth ICO Presale starts. This blockchain-based health ecosystem in specialized medicine is designed to facilitate and accelerate patients’ access to highly qualified and expert care around the world. The Private sale was sold out without any advertising – Soft cap of 1000 ETH is already reached.  The price of the TDH token at every ICO stage is fixed — 0.00006 ETH. The ETH pegging is used in order to avoid a large difference in the price depending on the date of purchase due to exchange rate fluctuations of the $/ETH price. How to contribute in the ICO Presale and the future of healthcare? Go to www.trustedhealth.io and apply for the whitelist.

When it comes to health only the best is good enough. For me, for you, for everyone.

The idea to create TrustedHealth – a single place for patients and doctors from different parts of the world — belongs to entrepreneur Greg Jarzabek. For months he was travelling all over the world hoping to find doctors to help his mother diagnosed with pancreatic cancer. Facing a situation where the best specialists are in different countries and even on different continents, he decided to make a change — a service that will allow to save thousands of lives. “There are huge problems in the provision of medical services in complex and life-threatening diseases. TrustedHealth solves them and gives patients quick access to the best medical service in digital form throughout the world. We attract the best specialists and people who are ready to help people at any moment from anywhere in the world. We also pay great attention to the charitable aspect with our project Tokens for Life – 1,000 TDH tokens from each ICO Presale contribution will go to the account of a specially established Fund, which will be used in the future to help those who cannot use the services of the platform on a fee basis,” – said CEO and co-founder of TrustedHealth Greg Jarzabek.

Technology can make healthcare work – a use case with a proven track record.

TrustedHealth is based on a fully–fledged working business model called Trustedoctor  (www.trustedoctor.com ) – its first ecosystem partner.  Trustedoctor offers a virtual communication platform and digital medical record creation –  patients get access to the best doctors, while the doctors get the opportunity to help patients and colleagues around the world. In addition to its social function, the ecosystem greatly simplifies the processes of interaction between hospitals, polyclinics, centers and other medical institutions, also involving individual patients on home treatment. The ecosystem already includes more than 50 hospitals from different countries, more than 80 world’s leading doctor specialists and more than 300 users from around the globe, actively using the service and recommending it to their friends and loved ones.

TrustedHealth combines digital tools of its own design that allow you to change the structure of the entire health system: digital medical records, accessible to doctors from all over the world simultaneously, decentralized ‘patient – doctor’ and ‘doctor-doctor’ communities, educational institutions based on web-technologies, special projects in the field of artificial intelligence and other special services and programs.

Join the revolution supported by world’s leading doctor specialists and blockchain experts

TrustedHealth is supported by a growing number of advisors – experts and professionals from the world of healthcare and oncology, doctors and researchers dealing with rare diseases, including authoritative experts with international recognition: Professor of medical school of Buckingham Medical School, Chief medical officer for Proton Partners International, and oncologist Karol Sikora, Professor of oncology, associative director for the comprehensive cancer research center of Northwestern university, former President of the European organization for research and treatment of cancer Roger Stupp, Consultant cardiologist at Royal Free London NHS, R&D Deputy Director, clinical research officer Dr. Ameet Bakhai, Professor of oncology at Imperial College, editor-in-chief of Oncogene Journal, the founder of the “Action against cancer” charity  fund in the UK, Professor Justin Stebbing and man

Can blockchain help save lives? TrustedHealth announces the ICO Presale and introduces a real-life use case

Basic information:

On March 20th 2018, the TrustedHealth ICO Presale starts. This blockchain-based health ecosystem in specialized medicine is designed to facilitate and accelerate patients’ access to highly qualified and expert care around the world. The Private sale was sold out without any advertising – Soft cap of 1000 ETH is already reached.  The price of the TDH token at every ICO stage is fixed — 0.00006 ETH. The ETH pegging is used in order to avoid a large difference in the price depending on the date of purchase due to exchange rate fluctuations of the $/ETH price. How to contribute in the ICO Presale and the future of healthcare? Go to www.trustedhealth.io and apply for the whitelist.

When it comes to health only the best is good enough. For me, for you, for everyone.

The idea to create TrustedHealth – a single place for patients and doctors from different parts of the world — belongs to entrepreneur Greg Jarzabek. For months he was travelling all over the world hoping to find doctors to help his mother diagnosed with pancreatic cancer. Facing a situation where the best specialists are in different countries and even on different continents, he decided to make a change — a service that will allow to save thousands of lives. “There are huge problems in the provision of medical services in complex and life-threatening diseases. TrustedHealth solves them and gives patients quick access to the best medical service in digital form throughout the world. We attract the best specialists and people who are ready to help people at any moment from anywhere in the world. We also pay great attention to the charitable aspect with our project Tokens for Life – 1,000 TDH tokens from each ICO Presale contribution will go to the account of a specially established Fund, which will be used in the future to help those who cannot use the services of the platform on a fee basis,” – said CEO and co-founder of TrustedHealth Greg Jarzabek.

Technology can make healthcare work – a use case with a proven track record.

TrustedHealth is based on a fully–fledged working business model called Trustedoctor  (www.trustedoctor.com ) – its first ecosystem partner.  Trustedoctor offers a virtual communication platform and digital medical record creation –  patients get access to the best doctors, while the doctors get the opportunity to help patients and colleagues around the world. In addition to its social function, the ecosystem greatly simplifies the processes of interaction between hospitals, polyclinics, centers and other medical institutions, also involving individual patients on home treatment. The ecosystem already includes more than 50 hospitals from different countries, more than 80 world’s leading doctor specialists and more than 300 users from around the globe, actively using the service and recommending it to their friends and loved ones.

TrustedHealth combines digital tools of its own design that allow you to change the structure of the entire health system: digital medical records, accessible to doctors from all over the world simultaneously, decentralized ‘patient – doctor’ and ‘doctor-doctor’ communities, educational institutions based on web-technologies, special projects in the field of artificial intelligence and other special services and programs.

Join the revolution supported by world’s leading doctor specialists and blockchain experts

TrustedHealth is supported by a growing number of advisors – experts and professionals from the world of healthcare and oncology, doctors and researchers dealing with rare diseases, including authoritative experts with international recognition: Professor of medical school of Buckingham Medical School, Chief medical officer for Proton Partners International, and oncologist Karol Sikora, Professor of oncology, associative director for the comprehensive cancer research center of Northwestern university, former President of the European organization for research and treatment of cancer Roger Stupp, Consultant cardiologist at Royal Free London NHS, R&D Deputy Director, clinical research officer Dr. Ameet Bakhai, Professor of oncology at Imperial College, editor-in-chief of Oncogene Journal, the founder of the “Action against cancer” charity  fund in the UK, Professor Justin Stebbing and many others.

Experts from the field of blockchain, such as the founder and ideologist of the Starbase project Tomoaki Sato, a senior lecturer of the London University College, a specialist in cryptography, Dr. Nicolas Courtois, the American fintech entrepreneur, the author and the founder of a number of blockchain projects Lex Sokolin and other specialists take part in the development of TrustedHealth.

The full cast of advisors and experts that support TrustedHealth can be found on the official website of the project: www.trustedhealth.io/team .

 

A $ 3 trillion market with lots of room for improvement.

 

 Today, healthcare worldwide is experiencing a new round of development and introduction of innovative digital technologies. The industry is one of the largest sectors of the economy with the capitalizing of more than $ 3 trillion in the United States alone. With the help of the released TDH token, TrustedHealth will combine all the healthcare services, transactions and products into a single ecosystem. The TDH token will enable all the users, patients, healthcare providers, and other industry representatives to work, share experiences, and help doctors and patients together.

Digital technologies transform virtually all the areas of health and well-being, including diagnosis, treatment, prevention, rehabilitation, management of chronic diseases and healthy lifestyles. Digital medicine is a promising path of development that will allow not only diagnosing and treating more accurately and effectively, but also making medicine more accessible and comfortable for the patient. In the future, its development will determine several main trends, where their category impact is already noticeable.

The road to recovery – a cure for the system.

One of the main goals of the service is to create an infrastructure that will unite all the best in the world of healthcare. Using a single currency will make access to services, as well as their payment fast, convenient and intuitive. Users no longer have to spend time searching for the right doctor – thanks to the built-in database, which includes thousands of doctors from different countries; each patient can find someone who is ready to help in his particular situation as soon as possible. At the same time, the medical record and the entire history of his illnesses are also available to the attending specialist or specialists, even if they are located in different parts of the world. Thus, the TrustedHealth project aims to overcome the fragmentation of the healthcare system and high costs patients have to pay to receive the best health services. It creates a single ecosystem not only to provide services, but also to provide a platform for the exchange of experience and professional development of doctors and medical institutions around the world.

And remember, Your Health is Your Greatest Asset.

For more information and on how to participate in the TrustedHealth ICO Presale, please visit the official website of the project: www.trustedhealth.io

y others.

Experts from the field of blockchain, such as the founder and ideologist of the Starbase project Tomoaki Sato, a senior lecturer of the London University College, a specialist in cryptography, Dr. Nicolas Courtois, the American fintech entrepreneur, the author and the founder of a number of blockchain projects Lex Sokolin and other specialists take part in the development of TrustedHealth.

The full cast of advisors and experts that support TrustedHealth can be found on the official website of the project: www.trustedhealth.io/team .

 

A $ 3 trillion market with lots of room for improvement.

 

 Today, healthcare worldwide is experiencing a new round of development and introduction of innovative digital technologies. The industry is one of the largest sectors of the economy with the capitalizing of more than $ 3 trillion in the United States alone. With the help of the released TDH token, TrustedHealth will combine all the healthcare services, transactions and products into a single ecosystem. The TDH token will enable all the users, patients, healthcare providers, and other industry representatives to work, share experiences, and help doctors and patients together.

Digital technologies transform virtually all the areas of health and well-being, including diagnosis, treatment, prevention, rehabilitation, management of chronic diseases and healthy lifestyles. Digital medicine is a promising path of development that will allow not only diagnosing and treating more accurately and effectively, but also making medicine more accessible and comfortable for the patient. In the future, its development will determine several main trends, where their category impact is already noticeable.

The road to recovery – a cure for the system.

One of the main goals of the service is to create an infrastructure that will unite all the best in the world of healthcare. Using a single currency will make access to services, as well as their payment fast, convenient and intuitive. Users no longer have to spend time searching for the right doctor – thanks to the built-in database, which includes thousands of doctors from different countries; each patient can find someone who is ready to help in his particular situation as soon as possible. At the same time, the medical record and the entire history of his illnesses are also available to the attending specialist or specialists, even if they are located in different parts of the world. Thus, the TrustedHealth project aims to overcome the fragmentation of the healthcare system and high costs patients have to pay to receive the best health services. It creates a single ecosystem not only to provide services, but also to provide a platform for the exchange of experience and professional development of doctors and medical institutions around the world.

And remember, Your Health is Your Greatest Asset.

For more information and on how to participate in the TrustedHealth ICO Presale, please visit the official website of the project: www.trustedhealth.io

INSPIRED BY PHILEAS FOGG THE NHS CLIMBS THE WORLD’S TALLEST TOWERS TO GET THEIR HEARTS RACING!

What would we do without our amazing NHS? When people are heading off for their relaxing weekends with family, many of our NHS employees will be busy helping someone else’s loved ones. So if anyone deserves a bit of extra love and attention it’s them.

Workplace health innovator StepJockey was able to reflect the appreciation of them, when they visited The Royal London Hospital (Barts Health NHS Trust) to promote their stair climbing health programmes in site. The NHS staff love using ‘World Tower Challenge’ which takes them on a tour of the world’s tallest buildings, including Burj Khlaifa (Dubai), which sits on top of the world with 2909 stairs (830 metres)! Currently the ‘Back to the Gym RLH Security’ security team lead the race, but hotly contested by the uber competitive ‘Hepatology Hikers’ team.

StepJockey and the NHS are the perfect match, as they are both working towards the same goals in improving health across the UK. StepJockey’s mission is to improve workplace health through inspiring simple behavioural changes such as taking the stairs instead of the lift. The difference this could make to everyone’s heart and health is staggering, for example, just 7 minutes of stair climbing a day reduces the risk of heart attack by 50% over 10 years!

Stair climbing is also great for preventing weight gain and is classed as ‘vigorous’ exercise, burning more calories per minute than jogging. So there are so many reasons to take the stairs – no expensive gym membership required and no additional time needed in a daily routine.

Andrew Attfield, Associate Director of Public Health at Barts Health NHS Trust, said “With cardiovascular disease one of the main causes of death and disability in the UK, it’s important to do all we can to make the environment friendly for building physical activity into our busy lives.  We know this helps reduce risk by supporting a healthy lifestyle.

“StepJockey has been hugely popular and we have a team of employees here who are using the World Towers Challenge to train for the Marathon des Sables and raise money for our partners at London’s Air Ambulance charity.”

Find out more about StepJockey at https://www.stepjockey.com/stepjockey-employee-wellness#video

Follow StepJockey on Twitter Facebook, Twitter, Instagram and LinkedIn.

 

Contacts

For more information on StepJockey including requests for high-res images, info-graphics, case studies and expert interviews please don’t hesitate to get in touch.

Email: emmalouise@stepjockey.com

Telephone: +44 (0)203 397 8377 or +44 (0)7515 136909

Web: www.stepjockey.com

 

 

Benefits of Xtreme Bee Pollen Supplements


Benefits of Bee Pollen Weight Loss Supplements

Bee Pollen

When bees rest on a flower, they make a ball of pollen. It is a blend of saliva, pollen and honey /nectar. These balls are carried by the bees to their hive and stored there. The bee colony feeds on the fermented pollen.

Bee pollen is high in nutrition and one tablespoon of it has 16 calories, a small amount of fat and protein, carbohydrates and 250 nutrients, flavonoids and vitamins. Products containing Bee Pollen at Skinny Bee Pollen are unique in their formula and are USA made.

What are its benefits?

This super food can relieve inflammation. It boosts your liver health and also plays the role of an anti oxidant. Besides strengthening immunity, bee pollen also helps in reducing symptoms of your menopause. It reduces stress and speeds up the healing process. Bee pollen works as dietary supplement as well.

Skinny Bee Pollen offers bee pollen weight loss supplements that greatly helps in your overall well being. Some of the products to mention here are Skinny Bee Platinum, Curve Bee Pollen, skinny Bee Xtreme. While each have varying strengths, the choice depends on your body condition and the medication you are taking, if any.

Most of the Skinny Bee Pollen weight loss products helps you in appetite control while boosting energy and enhancing metabolism. These can be purchased at Skinny Bee Pollen.

In this world of stress and rush, people are finding it hard to prepare home made fresh food and are consuming lot of junk. This leads to weight gain and in the long run, gives rise to many complications. Care must be taken early to reduce weight and this is where Elite weight loss is trying to help you. Skinny Bee Pollen weight loss offers safe weight loss supplements that suit different body and health conditions. There are different products for beginners and regular users.

If you are trying to burn fat and get rid of those extra calories that are embarrassing you, try Skinny Bee Pollen weight loss supplements. You can reduce body weight along with belly fat and look great. This also keeps you in good health by maintaining an appropriate body weight.

Get your body back in shape, be confident and stay healthy! Start your weight loss program today with Skinny Bee Pollen Platinum and Skinny Bee Xtreme weight loss!! Buy multiple bottle packs and save today at Skinny Bee Pollen.

All Things Great and Small: Natural Gems Pet Foods

Pets are a beloved part of our family, and feeding fresh healthy foods is essential to their health and longevity. These days, a pet parent is taking a chance with commercial feeds. Commercial feed manufacturers use extremely low quality ingredients many making pets sick, and even killing them. An Atlanta based American family is working change all that by creating high quality pet food for dogs, cats and horses. The emerging company will set up a Pet Food Kitchen to create high quality pet food for man’s best friends in America.

“We have fed pets in Atlanta for three years now, and are working to change the way our furry family members eat.” Said Chelsea Joyner, a mother and the founder of this project, while introducing it to the Kickstarter community. “Our goal is to provide the freshest, healthiest foods, and help our pets’ live longer, happier lives.” She added.

The pet food manufactured in this kitchen will have absolutely no preservatives, dyes, corn, wheat, or soy. Moreover, these foods are hypoallergenic, and can be tailored to fit any pet’s needs. All foods are simple limited ingredient foods made fresh from human grade ingredients with a simple one-step process to preserve and provide the most natural, nutrient rich, and easily digestible foods.

The Kickstarter Campaign is located on the web at: www.kickstarter.com/projects/60147273/natural-gems-fresh-pet-foods and supporters can back this project by making pledges and getting their pet food as a reward. The goal of this campaign is to raise a sum of $20,000 and more details are available on the Kickstarter campaign page of the project.

This inspiring project has been started by an Atlanta based American family, who aims to make highest quality pet food with transparency, honesty, and a healthy concern for pets. The upcoming pet food kitchen will make fresh, all natural whole foods for dogs, cats, and horses and this project is currently being crowdfunded on Kickstarter, where everyone can make pledges.

INSPIRED BY PHILEAS FOG THE UK’S NHS CLIMBS THE WORLD’S TALLEST TOWERS TO GET THEIR HEARTS RACING!

What would we do without our amazing NHS in the UK? When people are heading off for their relaxing weekends with family, many of our NHS employees will be busy helping someone else’s loved ones. So if anyone deserves a bit of extra love and attention it’s them.

Workplace health innovator StepJockey was able to reflect the appreciation of them, when they visited The Royal London Hospital (Barts Health NHS Trust) to promote their stair climbing health programmes. Staff loves using ‘World Tower Challenge’ which takes them on a tour of the world’s tallest buildings, including Burj Khlaifa (Dubai), which sits on top of the world with 2909 stairs (830 metres)! Currently the ‘Back to the Gym RLH Security’ security team lead the hospital race, but hotly contested by the uber competitive ‘Hepatology Hikers’ team.

StepJockey and the NHS are the perfect match, as they are both working towards the same goals in improving  health across the UK. StepJockey’s mission is to improve workplace health through inspiring simple behavioural changes such as taking the stairs instead of the lift. The difference this could make to everyone’s heart and health is staggering, for example, just 7 minutes of stair climbing a day reduces the risk of heart attack by 50% over 10 years!

Stair climbing is also great for preventing weight gain and is classed as ‘vigorous’ exercise, burning more calories per minute than jogging. So there are so many reasons to take the stairs – no expensive gym membership required and no additional time needed in a daily routine.

Andrew Attfield, Associate Director of Public Health at Barts Health NHS Trust, said “With cardiovascular disease one of the main causes of death and disability in the UK, it’s important to do all we can to make the environment friendly for building physical activity into our busy lives.  We know this helps reduce risk by supporting a healthy lifestyle. 

“StepJockey has been hugely popular and we have a team of employees here who are using the World Towers Challenge to train for the Marathon des Sables and raise money for our partners at London’s Air Ambulance charity.”

Follow StepJockey on Twitter Facebook, Twitter, Instagram and LinkedIn.

 

 

 

 

 

 

 

Contacts

 

For more information on StepJockey including requests for high-res images, info-graphics, case studies and expert interviews please don’t hesitate to get in touch.

 

Email: emmalouise@stepjockey.com

Telephone: +44 (0)203 397 8377 or +44 (0)7515 136909

Web: www.stepjockey.com

ECigIntelligence analysts inject a note of caution into the heated-tobacco hype

  • Even without FDA approval of reduced-risk claims, ECigIntelligence analysts predict IQOS will do well in US
  • But success seen in Japanese market will be difficult to replicate

 

Heated tobacco will play an important role in the future of the US tobacco alternatives market no matter what the FDA eventually decides, analysts at ECigIntelligence believe.

We predict that heated tobacco products will be successful in the US market whether or not Philip Morris International (PMI) is successful in its application to use reduced risk health claims when marketing its IQOS product.

We note that although several claims were rejected, one of the company’s health claims was approved by the agency’s Tobacco Products Scientific Advisory Committee (TPSAC) – a fact overlooked in many reports on the matter and a significant positive in itself.

And if the FDA follows the panel’s recommendation on that, IQOS would be able to make some form of reduced risk claim based on last week’s decisions.

However, our analysts urge some caution.

The potential smoker conversion numbers for IQOS have excited investors for many months.

There has been speculation that a successful application could see heated tobacco overtake vapor e-cigarettes as the number one alternative tobacco product. But we believe that may be a step too far.

And we note that it may not be possible to replicate the success IQOS has enjoyed in Japan in other markets.

Barnaby Page, ECigIntelligence Editorial Director, said: “We expect heated tobacco may well have a strong role to play in the market, but those enthused by its commercial potential should consider all the issues.

“Undoubtedly it has plenty of positives for both the consumer and the industry, but exactly how it will co-exist with both conventional cigarettes and e-cigarettes remains open to question.”

 

Limited awareness

 

Research conducted by ECigIntelligence has shown little awareness of heated tobacco among e-cigarette users. 75% of French vapers had not even heard of heated-tobacco products.

There is also a degree of outside uncertainty. Regulation and studies into the health impact of heated tobacco are ongoing. Negative indications from either could restrict the market.

And there is no guarantee the products would replicate the accomplishments seen in markets such as Japan.

Japan remains an unusual market almost ideal for heated tobacco. It has:

  • A very small e-cig market due to nicotine restrictions
  • Low restrictions on tobacco advertising
  • Very high population density, making branded stores in urban centres a practical proposition
  • High disposable income levels, interest in technology and preference for light or menthol cigarettes among consumers.

Page added: “Even without reduced-risk approval, IQOS can succeed in the US – though it may never equal the performance seen in Japan.”

ENDS

For further information on developments in the heated-tobacco and electronic cigarette markets, please contact Barnaby@ecigintelligence.com