Healthcare Products LLC Commits to Donating a Portion of GPS Watch Sales to The Alzheimer’s Association®

The company will donate $30 from every MX-LOCare™ GPS Watch sold through the Association’s Website


April 14, 2017—Healthcare Products LLC dba The Alzheimer’s Store is proud to announce a new cause marketing relationship with the Alzheimer’s Association®. Through March 14, 2018, The Alzheimer’s Store will donate $30 to the Alzheimer’s Association for each MX-LOCare™ GPS Watch sold through the Association’s website or ( The Alzheimer’s Store is committing a minimum donation of $25,000 in the cause marketing campaign.


MX-LOCare™ GPS Watch by Adiant Mobile is equipped with GPS technology, allowing caregivers of people living with Alzheimer’s to monitor someone under their care in the event that the person wanders or gets lost. It’s estimated that six out of 10 people living with dementia will wander at some during the course of the disease.


“This device is a lifesaver for those living with Alzheimer’s and the people who care for them,” said Bruce Barnet, managing director of Healthcare Products LLC. “Even just the peace of mind it provides is priceless. You hope you never have to use it, but you’ll be glad you have it in the event that you do. It could end up saving your loved one’s life.”


The MX-LOCare™ GPS Watch features an SOS panic button that can be activated and used anywhere there is consistent GPS service, and includes two-way open voice communication, giving people with Alzheimer’s the ability to communicate with loved ones. Caregivers can also program a safe zone area and receive alerts when someone under their care leaves specified boundaries.


The watch currently retails for $159.99 and comes in black, blue and pink. No-contract monthly service plans start at $29.99 per month, which includes a voice/data cellular plan, unlimited notification alerts, and unlimited one-minute location tracking updates. 


Healthcare Products LLC’s online retail store, The Alzheimer’s Store, has provided memory loss patients and their caregivers with top-of-the-line care products for the past six years. The family-owned business is the largest provider of products specifically for Alzheimer’s and other related dementias in the United States and Canada and prides itself on the personal service and advice they provide their community.


“Philanthropy is a consistent part of our philosophy, so this new partnership with the Alzheimer’s Association really aligns with our companies’ mission and values. It’s just one of the ways we show our dedication to the Alzheimer’s community,” Barnet said.


“Adiant Mobile is pleased to participate and assist the Alzheimer’s Store in this incredible cause marketing program that allows our organizations to give back to the Alzheimer’s community,” says Lou Cosentino, Managing Partner of Adiant Mobile.


The Alzheimer’s Store is proud to join the Alzheimer’s Association as a cause marketing strategic partner. Proceeds from the campaign will support the mission of the Alzheimer’s Association to  eliminate Alzheimer’s disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health.


The contribution from each sale is not tax deductible. The Alzheimer’s Association does not endorse any of The Alzheimer’s Store products. Alzheimer’s Store will not receive any compensation from the Alzheimer’s Association for or relating to this promotion.


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